The INTERET is undergoing drastic changes in today’s world of computers and communications. The invention of the telegraph, telephone, radio, and computer is a series of stages of development in the field of communication which in its development can be integrated into an internet network.

The internet itself has the meaning of a communication network that has a function to connect one electronic media to another quickly and precisely. The communication network will convey some information that is sent via signal transmission with a frequency that has been adjusted.

It is undeniable that the development of the internet from year to year has increased rapidly, along with human needs that continue to increase. So that the benefits and various concerns of the internet can be felt in various fields in everyday life, one of which is in the business field.

The internet is a network that is able to reach its users anywhere, anytime, and to anyone. In the sense that the internet can include users to communicate globally. The existence of the internet today provides various benefits for its users, as follows:

Benefits of the Internet for the Public
Make it easy for users to communicate globally.
Adding insight in thinking, creating, and innovating.
Adding brotherhood, friendship, new friends from the results of browsing on the Internet.
Fast and relatively inexpensive in delivering information and communication to various places simultaneously.
Adding various important information such as research results, downloading software, new regulations or laws that are not found in print media.
Benefits of the Internet for Businesses
The presence of the internet facilitates the transaction payment system in online shopping.
The presence of the internet can be used as a promotional medium for products and services that are produced at relatively low costs and have a broad (global) reach.
Apart from being a promotional medium, for businesses the internet presence is also a medium for online transactions.
The presence of the internet also provides the ability to conduct teleconferences between the parent company and subsidiary companies located in various parts of the world.
The presence of the internet provides opportunities for the growth of new service businesses such as internet cafes, internet telephones, telematics consultants, and website designers (website designers).
The internet provides considerable benefits for ease of use, one of which is business people, but in addition to providing these benefits, it turns out that the existence of the internet also raises concerns for various parties, including the following:
The resulting business competition is getting higher.
As a result of the increasingly rapid internet, business people must work together with continuous innovation, so the business will be left behind from competitors.
Fad internet users (hackers) can mess up the websites of people or business institutions, which may have fatal consequences such as damage to operational systems and impact on the destruction of the entire system.
Security systems, both in online transactions and data storage on the host computer, can often be hacked by hackers.
Due to the absence of clear and firm legal regulations in Indonesia relating to various business activities on the Internet, internet service users are still worried.
Information and communication technology will always be dynamic, as well as internet technology which is moving towards improvements that provide convenience or benefits for its users, both improvements with web protocol development, internet access speed, the media in it, and so on.

At this time businessmen take advantage of developments in internet technology, from promoting their products and so on. However, the development of the internet is undeniable from the challenges that must be faced by businessmen in online business:

Consumer behavior
In running an online business, you must find various kinds of consumer characters. Some are ignorant, ask a lot of questions, or want a lot. However, as businessmen, we must be able to provide services that satisfy consumers, by being observant and friendly to each consumer.

Rapid development of technology
In terms of promotion, if the business we run is only through social media, we must try to market our business products through e-commerce. And we as businessmen or entrepreneurs should not just stay or not make developments on the business that we are doing, or always learn new things and don’t miss out on existing technological developments.

Fraud
The next business challenge is the rise of fraud. Since the internet is increasingly prevalent in Indonesian society, fraud is now becoming more and more common. This fraud can befall both businessmen and customers as victims. If you experience this scam, overcome this by making official information and distributing it regularly to your members. It should also be emphasized that customer security in transactions is the responsibility of an entrepreneur.

Technologies brought about by the internet such as